Atomic Hardz Power Minnow

Power Minnow The versatile Power Minnow has a unique shape and comes in two sizes. Designed to resemble a mullet, the Power Minnow can be cast and retrieved or trolled. During testing, we landed a 1.65m mackerel. The Power Minnow swims with a slow deliberate wobble through the water when cast and retrieved. Being a…

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Atomic Hardz Dragstar

Dragstar The Dragster is the culmination of a hundred protypes and 18 months of research and development to bring our own trolling lure to life. We have tested this extensively with the 130mm models capable of swimming at 15 knots and the 190mm lengths at 18 knots. This is not just a high-speed lure. The…

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Gamakatsu P-Flex Hooks

Gamakatsu P-Flex Single Lure Hook  The P-Flex Single Lure Hook is a single lure hook rigged on an assist. The assist, a braided cord with a short length make the P-Flex ideal for lure fishing where a single hook is desirable.   The P-Flex is available in three sizes, #1, 1/0 and 2/0, and features an extra strong heavy-duty hook.  The P-Flex will be perfect for anyone…

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Atomic Hardz Slim Twitcher

Slim Twitcher The new Slim Twitcher is an innovative shaped casting lure suitable for bluewater and even impoundment use. This is a classic jerk bait. The lure comes in 95mm up to 145mm lengths covering a wide range of predatory fish. The lighter 95mm length are suspending, allowing anglers to slowly work the lure next…

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Atomic Hardz Jerk Minnow 65 Trout Colours

Atomic Hardz Jerk Minnow 65 Trout Colours The versatile Jerk Minnow is a go-to trout lure for our ambassadors and it now comes in six unique trout specific colours. The lure has been carefully balanced to produce an action capable of multiple retrieves. It has an attention-grabbing side-to-side cadence that will invoke an aggressive response…

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